Can an outdated or failed solution in one industry bring disruption to another?
Can a racing team improve industrial manufacturing productivity?
Can science fiction offer entrepreneurs valuable lessons in innovative thinking?

Such examples lie at the core of exprovement, which is exponential improvement borne out of drawing parallels between the seemingly unrelated, much in the same way Henry Ford revolutionized the automotive industry by comparing and correlating his business with the meat-packing industry.

Through the various examples highlighted in this book, Hersh Haladker and Raghunath Mashelkar emphasize that searching for growth opportunities within an offering's existing industry usually results in incremental improvement, whereas exponential improvement can be achieved by drawing parallels from outside of the current context.

Product Details

Format: Hardback | 320 pages
Language: English
ISBN-13: 9780670097234
Publisher: Penguin Random House India
Publication: 17 Apr 2023
Category: Business innovation
Author: Hersh Haladker & Raghunath Mashelkar
Dimensions: 15.24 x 2.54 x 20.32 cm
Weight: 472 g